How we support startup in their growth with nearshore talent

Growing a Startup with Nearshore Talent with Koud

Tech startups constantly face a tough challenge: grow fast, keep innovating, and maintain product quality—all while controlling costs. This balance becomes especially delicate in the early stages, when every hiring decision can shape the company’s future. In this case study, we share how at Koud, we supported a fintech startup through its growth journey, from early investment rounds to consolidation, using a flexible nearshore IT staffing model powered by LATAM talent.

The Challenge: Scaling Without Compromising Quality

The company had successfully passed its early investment rounds and was gaining traction in the market. The product was validated, user growth was steady, and investors were eager for fast progress. However, the internal dev team was operating at capacity and couldn’t keep up with the increasing pace. On top of that, competing for talent in Silicon Valley drove operational costs sky-high.

The startup needed to scale its team quickly without sacrificing product quality, delivery speed, or budget control.

Our Solution: LATAM Talent Aligned with Culture and Goals

At Koud, we began by analyzing the startup’s specific situation: their tech stack, development workflow, agile methodology, and short- to medium-term goals. Based on that, we proposed a nearshore staffing strategy tailored to their needs:

• Full-stack developers from LATAM onboarded in less than 15 days.

• Candidates fluent in English, with SaaS product experience, and able to integrate seamlessly into internal squads.

• Direct coordination with the client’s technical leadership, fully adapted to their sprint cycles and development tools.

This setup allowed the company to build a remote LATAM team that aligned with their processes and time zones, without losing visibility or control over their codebase.

Results Within the First 6 Months

The impact of the new team was immediate and clearly measurable. Key outcomes included:

• 40% increase in feature delivery speed, accelerating product iterations.

• Improved time zone coverage without requiring night shifts.

• 50% reduction in staffing costs compared to local hiring in the U.S.

• Zero turnover during the first year of collaboration, thanks to a precise selection process and continuous support.

More Than Staffing: A True Partnership

At Koud, we go far beyond just delivering resumes. Our model includes full integration support, from onboarding to long-term team management:

• Customized technical and cultural onboarding for every new hire.

• Ongoing performance reviews and team alignment adjustments.

• Scalable delivery: team expansion aligned with the startup’s growth milestones and new funding rounds.

This approach allowed the startup’s leadership to stay focused on product development and business goals, while we handled the logistics of building and scaling the LATAM development team.

Why This Matters for Startup Growth

For startups, finding the right talent can be the deciding factor between rapid scaling and stagnation. With a well-implemented nearshore model, companies can scale their teams faster, more efficiently, and with tighter integration, without having to compromise on technical quality or team culture.

At Koud, we specialize in connecting high-growth startups with the right talent from LATAM. This case is just one example of how startup talent combined with strategic execution can drive measurable success.